Either Way, We're Good! IVE Is Back With New Music!

Good news for IVE fans! Because IVE is back with new music! K-pop group IVE is generating a warm response among their fans with their new music video! The video turns out to be very visually stimulating. And the song is beautiful and emotional, being one of the lead singles from the girls’ new album called “I’VE MINE.” As a result, the performance of the members and the song was deemed a success on September 26. Just one day after its release, ‘’Either Way’’ is already among the favorite songs of the week! Do you want to know more about IVE’s latest hit? Read on, let’s DIVE in!

The Success of Either Way!

IVE is back with new music! On September 25, Starship Entertainment released the music video for ‘’Either Way,’’ which marks one of the most anticipated comebacks of September. Yoo Gwang-gon, considered one of Korea’s best directors, directed the music video. Of course, with the visuals of the video and the girls, as well as the essence it conveys, the result stole the attention of fans across the world!

Undoubtedly, it is a beautiful video and song! One of the reasons that explain the success of this comeback is the girls’ performances since they are reminiscent of a youth film moving between the reality of everyday life and the fantasy space of a fairy tale. Moreover, the video’s visuals are enhanced by the colors, outfits, and makeup of the girls! The deep and meaningful lyrics tell us about the process of finding oneself even under other people’s criticism. “Either way, we’re good” is one of the phrases of the song, which reminds us that regardless of the opinion of others, we can be good in the end! If you haven’t enjoyed IVE’s comeback yet, you can do so here!

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Either Way by IVE Is on the Main Music Charts!

IVE is back with new music! Just one day after its release, IVE’s ballad, ‘’Either Way,’’ made it to the top of the main music charts. Furthermore, the music video not only ranked first on the global trending list but also received a lot of love from fans! The video already exceeds 9 million views, becoming the most popular video on YouTube in Korea today, on September 26. To continue savoring IVE’S talent, stay tuned. Because, in the next few days, we will have more music available from the girls!

IVE is back with new music! Both their new video and the song are moving and fascinating. The girls returned with a ballad that was not only beautiful but also fresh and exciting. So, let’s support the IVE girls! Also don’t forget to subscribe to our newsletter to receive notifications of our updates. Follow us on Facebook, Instagram, X, Pinterest, YouTube, Spotify, TikTok, and Twitch to enjoy all our content. See you soon!

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